ABOUT
COPYEDITING
Clear & Impactful Copy to Stand Out
When you draft your own content, it's impossible to look at it objectively. The last thing you want is to share content that is riddled with issues or crammed with too much unnecessary information. This sends the wrong message and diminishes your credibility. A copywriter can perform a thorough audit of your existing content, eliminate issues, and/or rewrite it in a manner that more clearly conveys exactly what you intended.
A Professional Copywriter Should Help Audit Your Copy If...
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Your copy was DIY
Your content lacks strategy or focus
You have content that doesn't convert
Your content lacks a brand voice or fails to execute it consistently
Your content fails to incorporate important information
Your content fails to connect with your target audience
Your content boasts a tons of grammatical and/or spelling errors
Your content lacks organic SEO
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Detailed audit of current content
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Well-thought-out brand strategy/identity
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Powerful writing that effectively communicates your story and builds a relationship with your audience
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Content that demonstrates not only your what, but also your how, and why
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Strategic headlines that persuade and convert
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High-quality SEO
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Clear and consistent brand voice that sets your business apart
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Unlimited revisions for the first month
What You Get
How it Works
The website copywriting process
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3.
Discovery
Research
Audit
Revise
Publish
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4.
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Initial phone call to gather information
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Questionnaire
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Customer research
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Ask follow-ups about questionnaire answers
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Audit and SEO research
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Competitor research
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Check for grammatical, spelling, structural errors
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Rewrite sentences for cohesive brand voice
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Receive feedback from client
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Review annotated copy
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Revise draft and resend
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Send final copy
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Receive approval of copy
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Collaborate with designers if applicable
